Case Study Apple Inc. - 1037 Words

Apple Company Incorporated was founded on April 1, 1976. Apple was established by Steve Jobs and Steve Wozniak. Both Steve Jobs and Steve Wozniak sought to create computers small enough to be placed in households and workplaces. Furthermore, they wanted a â€Å"user friendly†computer . The first Apple product was built in Job’s garage. Moreover, the first Apple computer was sold and Apple’s sales jumped from $7.8 million in 1978 and to $117 million in 1980. The first computers were a triumph. However, Wozniak left the company in 1983. But Jobs made a deal with Adobe, a small company and the creator of the PDF (Portable Document Format). Together, Jobs and Adobe introduced desktop publishing. IBook, a personal laptop, was introduced by jobs and a while later MP3players ,more commonly known as iPods, were announced. Later, the media player software, iTunes was presented. Later, the iPhone and Apple TV were created. In January 2010, the first iPad was released. One year later on October 5, 2011, Steve Jobs died.Yet his legacy, Apple, continues. Apple has achieved a remarkable impression on technology through revolutionizing and prompting not only how we use computers, but activities for which what we use them. Over the last decade, Apple has become one of the fastest, richest, and most prosperous companies in the world, through manufacturing globally. I. Description and Features The iPad encompasses many features. With built in features and more than 850,000 apps designed toShow MoreRelatedCase Study : Apple Inc.1349 Words   |  6 Pages Case Analysis: APPLE INC.: IPODS AND ITUNES Donna Martinelli TEXAS CHRISTIAN UNIVERSITY September 3, 2014 Table of Contents Executive Summary..................................................................................................3 Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..3 Defining the Challenge...............................................................................................3 Analyzing the case data....................Read MoreCase Study : Apple Inc. Essay1422 Words   |  6 PagesCase Study: Apple Apple Inc. focuses on the design, manufacture, and marketing of personal computers, mobile phones, multimedia devices, and portable music players. Apple Inc. offers consumers manufactured goods under the brand names Apple Watch, iPhone, iPad, Mac, iPod, and Apple TV. Enhancing the customer experience through their proprietary software applications iOS, X, OS, and watchOS brands; and services across their Apple Pay and iCloud products (Forbes.com, 2016). Explored in detail, Apple’sRead MoreApple Inc. Case Study1494 Words   |  6 PagesApple Inc. Case Study TABLE OF CONTENTS COMPANY OVERVIEW General Description Historical Outline Industry Current Challenges Ethics and Responsibility STRATEGIC INFORMATION Mission Statement Competition SWOT Analysis HISTORICAL FINANCIAL ANALYSIS Historical Financial Information Competitive Financial Analysis Summary FUTURE PLANS Competitive Advantage Recent Performance Business Environment Recommendations Zackery Butler, Connor Daugherty, Stanashia Davis, Gabrielle Drohan, and Lauren SpearsRead MoreCase Study : Apple Inc.1971 Words   |  8 PagesCritical Essay Introduction Apple Inc. is a globally recognised pioneer in the tech industry. It is a corporation that designs, develops and sells electronic products such as tablets, computers and phones. Founded by Ronald Wayne, Steve Jobs and Steve Wozniak in 1976, it is a multinational corporation with headquarters in Cupertino, California. Tim Cook has been CEO since Jobs’ passing in 2011. Labour conditions Despite its global recognition and status, Apple Inc. has come under scrutiny in recentRead MoreCase Study : Apple Inc.2083 Words   |  9 PagesBackground This paper presents a case study of Apple Inc. Apple Inc. is a technology based corporation with emphasis on computer software and hardware (MAC and Apps), tablets (IPad), smart phones (IPhone), and mp3 plays, (ITouch). Apple Inc. has grown tremendously over the years and ever since 2001 has expanded its brand and retail stores to over 375 stores/outlets globally. The business has seventy two thousand eight hundred employees in thirty eight countries. Apple Inc. has truly become one of theRead MoreCase Study : Apple Inc. Essay6014 Words   |  25 PagesIntroduction On a daily basis we all encounter all forms of technology. There are several technological corporations in the current industry but one stands out†¦.Apple Inc. Apple Inc. is an international corporation, situated in Cupertino, California. The company designs, manufactures and markets consumer electronics and computer software products. Apple is well known for its hardware products such as Macintosh computers, the iPod, the iPhone and its innovative software such as the Mac OS X operating systemRead MoreCase Study : Apple Inc.1943 Words   |  8 Pages Apple Inc was incorporated in 1977 by Steve Wozniak and Steve Jobs. As a startup company Apple Inc went through several management changes and conflicts which caused the company to lose some of its competitive advantage against companies like Dell, Gateway and Microsoft. The company designs and manufactures various products in the computer and music industry. Apple being strictly a personal computer company decided to venture into marketing other products like the iPod, a digital music player, andRead MoreApple Inc Case Study851 Words   |  4 PagesApple inc. 1) Introduction Background and summary This article present the story of Steve Jobs and it’s Apple company through two aspects. From the company history perspective and the product industry perspective. On company history side: Apple was founded by two Steves. Apple board later fired Jobs and gradually went near bankruptcy. Till 1997, Apple brought back Jobs and became the most valuable company in the world in 2012. On the product industry side, Article dig into the fieldRead MoreCase Study : Apple Inc.1417 Words   |  6 Pageschanged the world with Apple Inc Company. Both of them was out of college, they were making so much money in the computer company Apple was started with introduction of computer I computer on April 1, 1976. Apple was incorporated January 3, 1977. The Apple II was introduced on April 16, 1977 at the first West Coast computer Faire. The Apple II was chosen to be the desktop platform for the ground breaking use call spreadsheet program. He was created a business market for the Apple II and gave home usersRead MoreCase Study : Apple Inc.1732 Words   |  7 PagesApple Inc. is a California based company that was incorporated in 1977. According to University of Oregon Investment Group, â€Å"Apple operates out of 8 different segments: Desktops, Portables, iPod, iPhone, iPad, other music related products and services, peripherals and other hardware, software, service and oth er sales† (2012). According to the company’s 2013 10-K, â€Å"Apple sells its products worldwide through its retail stores, online stores, and direct sales force, as well as through third-party cellular

What s A Name Anyway Essay - 2102 Words

What’s in a Name Anyway? Some people’s names today are, frankly, astounding. For starters, men’s and women’s names are losing their masculinity and femininity respectively. â€Å"Hi. My name’s John. How’ ya doin’?† â€Å"Oh, Hello. My name’s Jozzme.† â€Å"I’m sorry. I didn’t catch that.† â€Å"Jozzme.† â€Å"That’s what I thought you said.† Names sound increasingly like people named their kid by looking at the ingredients on the side of a cereal box. â€Å"Heyyyy. This is my friend, Reyzin.† â€Å"Umm, nice to eat y — I mean — meet you.† Excuse the levity (figured this book could use a little), but seriously, I’m not exaggerating. It’s frankly sad. Fact is, not only do names have meaning, but in many circumstances, the meaning of those names also ends up corresponding to what will become the person’s personality or in some cases, destiny. A brief survey o f biblical names and their meaning will demonstrate this. Adam: Man; Abraham: Father of Many; Moses: Deliverer; Saul: Asked for; David: Beloved; Samuel: God has Heard; Solomon: Peace; Jacob: Supplanter; Jesus: God Saves. Titles have meaning too. Christ means, Anointed One, Messiah. Antichrist can have a two-fold meaning. It means both against Christ and also in place of Christ. My basic understanding of the word, Antichrist, is one who hates yet envies Christ. He’ll impersonate Him with falsehood and deception when in fact, he is everything He is not and, nothing He is. 2 Corinthians 6:15 says, â€Å"What harmony has Christ with Belial?†. He seeks everythingShow MoreRelatedI Am A Monster Fighting Family1718 Words   |  7 Pageshad the power to go back a few minutes ago and change what I did, see there’s this one mistake that my sister just won’t forgive me for and it s not even that serious. Pretty normal everyday thing to write about right, but my family is interesting. okay where should I even begin. When I was born it wasn’t all that calm, see my family was kind of fighting a giant spider, and my mom was shivering in a corner complaining. I’m not exactly sure what happened before that, but from stories my dad told meRead MoreI Am A Monster Fighting Family1718 Words   |  7 Pageshad the power to go back a few minutes ago and change what I did, see there’s this one mistake that my sister just won’t forgive me for and it s not even that serious. Pretty normal everyday thing to write about right, but my family is interesting. okay where should I even begin. When I was born it wasn’t all that calm, see my family was kind of fighting a giant spider, and my mom was shivering in a corner complaining. I’m not exactly sure what happened before that, but from stories my dad told meRead MoreWilliam Shakespeare s Romeo And Juliet1475 Words   |  6 PagesIn Shakespeare s Romeo and Juliet, these two star-cross d lovers† have a â€Å"fate† that they construct for themselves. The decisions that Romeo and Juliet make are what leads them to their death, rather than the widely accepted idea that they die because of inevitable and predetermined fate. Everyone is aware of what is going to happen to Romeo and Juliet and even they themselves seem to sense their approaching death, but continue their efforts to be together anyway. Shakespeare s’ play begins withRead MoreThe Fight Or Flight Response1037 Words   |  5 Pagesâ€Å"Being fearless doesn t mean being hundred percent without fear, it s being terrified but stil l deciding to jump anyway†. Fear triggers the â€Å"fight or flight† response which is a survival mechanism that occurs in the brain that instinctively tells humans and animals to either escape or engage in life threatening or stressful situations. Through the â€Å"fight or flight† response, you choose to either prevail or back down from threatening yet â€Å"scary† situations such as speaking in front of a crowd,Read MoreThe Last Delivery Of The Night1065 Words   |  5 PagesThe trouble all began with the last delivery of the night. He d driven down this farm- to-market road for what seemed like ages. Sean had all but given up on getting the pizzas there before they got cold. The mailbox with the right address abruptly came into view. Beyond that was a gravel road that was swallowed by the dark pressing woods and underbrush. Sean s busted old Honda crunched slowly along the gravel road for over a mile before it reached the top of a small hill. Cresting the hill, heRead MoreI Am A Kid - Original Writing1173 Words   |  5 PagesI always think back to when I was just a kid. I had a happy childhood from what I can remember. My parents both died in their sleep when I was about six years old. Doctors could never find out why, they called it a medical mystery or whatever. It was harder on my older brother, Noah. My younger brother Justin was just two years old when it happened. He barely even recalls my parents now. After our parents death, we were adopted by a Japanese couple. It was pretty cool considering our family wasRead MoreI Am Volunteering For The D.a.r.e Program900 Words   |  4 Pagesevery Friday and talk to us students about drug abuse and what would happen to us if we ever did anything like that. He had many activities for us. For example, my favorite from what I remember would be the beer goggles. Putting them on was like being blind. You couldn t see well at all. He then had us try to throw a ball to another classmate, and when I did so it went the complete opposite way. From that moment it just amazed me to what some drugs can actually do to you. After completing the programRead MoreAnalysis Of Piper s Pov 1187 Words   |  5 Pageshead. â€Å"Bye Piper,† just kept echoing against the sides of my head, giving me a headache. What if I just apologized? What if I followed her? What if I demanded her to stay? What if questions filled my mind like a glass of water. Hindsight is 20/20. When I climbed the ladder I went over the things I managed to remember on the way home. The things that managed to survive the obstacle course of Replays and What ifs. None of them was crying but low and behold when I felt my cheeks they were damp andRead MoreThe Death Of A Dead Woman1282 Words   |  6 Pagesyes, the last name is German for execution, ironic isn’t it? Today I will finally meet the one I called father, for the last time. His sentence was prolonged for five years. Now that it’s here, I can’t believe it. Mother being gone since birth, and now this, how am I supposed to feel anything, other than sadness? Word spreads quickly when your father has been executed. Everyone surrounding me with â€Å"sorry for your lost† and other crap. What they don’t get is that I don’t know what he did to end upRead MoreNarrative Essay - Original Writing1282 Words   |  6 Pages He had green eyes and some what curly hair. He was wearing a black shirt with some skinny jeans and brown shoes. I mentally kept repeating that just in case he tried to do something to me. He just stared at me and cleared his throat chuckling. I just saw you while I was heading somewhere. Isn t it quite early to be out here. Alone?He asked and I noticed he had a accent. I just nodded not wanting to talk to anyone while holding onto my sleeves. He smiled. My name is HarryHe said sticking out

Individual Optimism and Health Free Essays

Iris Hobnobs Optimists take proactive steps to protect their physical and mental health as well as focusing on goals that benefit their socioeconomic standing. â€Å"The trait of optimism may provide cognitive, coping, and contextual resources that promote better mental health† (Carver, et al. , 2010. We will write a custom essay sample on Individual Optimism and Health or any similar topic only for you Order Now P. 880 up. 2). Optimism is a behavioral trait that describes people who look for the positive in a situation. Optimism can help people cope in negative situations and lead to greater well-being. Optimists ability to cope with negative situations gives them increased opportunity to succeed and live healthier lives, compared to pessimists, because they believe a positive result is more likely. Comparatively, optimists should be measured the same against pessimists on a scale of very pessimistic to very optimistic with the majority of people falling somewhere in the middle (Carver, et al. , 2010). People display varying degrees of capability when confronted with positive and negative situations and tend to react based on their acquired behavior. Past experiences can affect the espouse of a person to either pessimism or optimism depending on whether the cause was permanent or temporary (Peterson Salesman, 1984). How a person responds can influence the ultimate outcome of a situation whether it pertains to physical or psychological health. Psychologically, optimists seek a positive outcome in the face of negative causes or conditions that range in influence anywhere from benign to malignant. A person dealing with a stressful situation There are rare instances in which optimists fall short on their ability to overcome a negative tuition, which are mostly discounted due to the specificity of situations. For example, if a pregnant mother is optimistic about the health of her baby but has a miscarriage despite her positive attitude. A mother’s optimism for her child’s health did not influence the possibility of a miscarriage and left her especially vulnerable because she had not prepared herself to deal with the possible negative outcome. This situation is uncommon because the prevalence of medical assistance in most industrialized nations supports an optimistic viewpoint for the birth of a healthy child. Past causes that have a persistent negative effect can influence a person to think pessimistically because the stability of negative effects increases the likelihood of a perceived negative outcome. Conversely, temporary negative effects can influence a person to think more optimistically because the negative effects do not have a strong enough correlation with the perceived outcome (Peterson Salesman, 1984). The idea that ‘everything will turn out all right in the end’ removes a person’s need to analyze potential negative conditions due to the eventual positive outcome. By not focusing on the potential negative conditions, the level of distress experienced during negative situations is decreased, also fostering continued dispositional optimism. Therefore, optimism is seen as an acquired behavioral trait and coping mechanism and can be taught to pessimists to improve their well-being. Patients with terminal illnesses may overlook the negative conditions of their illness by emphasizing the positive conditions with dispositional optimism. Researchers have also found that a person with dispositional optimism can positively influence heir physical recovery or management of life-threatening illnesses, such as cancer or HIVE, because the increased capability minimizes the level of distress they experience and allows them to use additional bodily resources toward recovery. The general line of thinking underlying this research is that optimists may be less reactive than pessimists to the stresses of life; the lower physiological stress responses may (over many years) result in less physical wear and tear on the body; the end result may be better physical health and even greater longevity† (Carver, et al. 2010. P. 883 up. 13). Optimists are also less likely to engage in activities that can harm their physical health or develop harmful habits and addictions, such as s moking and drinking. Engaging in physically harmful activities can be seen as an escape mechanism (Carver, et al. , 2010) in response to conditions or experiences that the person feels are too stressful to cope with or overcome. In moderation, these activities may not have a direct influence on a person’s immediate physical health but can foster behavior that increases the risk of continued harmful activities. Smoking one cigarette can make a person feel more relaxed and may not seriously affect their health, but smoking every day increases the risk of serious health problems with little prospect of physical recovery. Optimism can foster behavior that benefits a person’s well-being, psychologically and physically. It allows a person to overlook or cope with emotionally stressful situations despite the negative circumstances and see an outcome to which they will ultimately benefit. A person with dispositional optimism also shows a motivation toward goals that improve physical health and a decrease in the level of engagement in activities that might be harmful. Optimism is a behavioral trait that does not have to be inherited and can be taught to anybody that wish to improve their well-being. How to cite Individual Optimism and Health, Papers

Management Reflection Paper free essay sample

At Stanford’s commencement speech, Steve Jobs mentioned that one realizes how the dots in life connect to a whole afterwards, emphasizing the fact that a career is not merely a goal in life but rather a progress of different occupations. It is important to realize that a career is a progression of jobs and not just one job at a certain point. Although it is hard to plan one’s career ahead, unable to predict where one will be in the distant future, it is possible to at least vaguely design what type of occupations one would like to go through. In this regard, I wish to become a leader in the cell phone industry since I am very interested in the technology behind cell phones and also how people interact with them. To achieve this â€Å"goal,† I propose a career path that includes various jobs that will aid in achieving this goal. We will write a custom essay sample on Management Reflection Paper or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Initially, I would like to set my first â€Å"dot† as a developer of cell phones at Samsung Electronics. Samsung is relevant to my goal in my early career because of both intrinsic and extrinsic motivations. With regards to intrinsic motivation, I can learn technology from there that will aid in starting my own company in the future. The reason that I picked Samsung over numerous other companies is because it has the most advanced cell phone technology in the world. Recently, Samsung launched a new smart phone called Galaxy S3. According to consumers who are using Galaxy S3, they evaluate it as the most advanced smart phone in the world. In comparison to the competing model, Apple’s iPhone, they comment that it is more comfortable, has a wider screen, and has a faster processor. Working at Samsung also fulfills my extrinsic motivation. Extrinsic motivation, by definition, is a motivation that is based on external factors such as social status, financial returns, and also the will to avoid punishment. The reason that working at Samsung fulfills my extrinsic motivation is that it is one of the highest paying companies relative to its competitors. This does not mean that I am only in for the financial returns. The positive side of this is that by having the background of working at a highly credible company, it builds up my personal financial credibility. When it reaches the point where I would like to start my own company, having high credit will facilitate the process of acquiring funds required to finance my company. Although it may be difficult to evaluate myself during the progression to my â€Å"goal,† it is essential to judge myself periodically so that I do not derail myself from the original design of my career. There are multiple ways to do this. I would approach this problem by evaluating how much I am making use of both my intrinsic and extrinsic motivations. In terms of intrinsic motivation, as mentioned earlier, I would like to learn the technology of making cell phones so that I can develop my own technology later on. While working at Samsung, I may develop a core technology that goes into making the CPU that is used in a cell phone. Or maybe I could invent a new type of screen that is applied to cell phones. These achievements may evaluate how much I utilized my intrinsic motivation. The second â€Å"dot† will be working as a designer at Apple. Apple is relevant to my goal in my mid career because of both intrinsic and extrinsic motivations, too. With regards to intrinsic motivation, I can learn design from there that will help me to start my own company in the future. The reason that I picked Apple instead of many other companies is because I believe it has the most advanced cell phone design in the world. Recently, Apple produced a new smart phone called iPhone5. According to consumers who are using iPhone5, they evaluate it as the best designed smart phone in the world. In comparison to the competing model, Samsung’s Galaxy S3, they said that it is nicer-looking, has thinner size, and has a cute trademark. Working at Apple also fulfills my extrinsic motivation. The reason is that it is one of the highest paying companies relative to the competitors as I mentioned Samsung above. Same as Samsung Electronics, working at Apple has a positive side of having the background of working at a highly credible company, and it will build up my personal financial credibility, too. Also, I can earn lots of money which I need for starting my own company. In terms of intrinsic motivation, as mentioned earlier, I would like to learn the design of making cell phones so that I can create my own design later on. While working at Apple, I may create a core design that goes into new iPhones in Apple. Or maybe I could invent a new type of trademark or new color of design that is applied to cell phones. These could be used to evaluate me with achievements and how much I make the best use of my intrinsic motivation. With the experience I gained from the two early and mid stage jobs, I plan to use my knowledge to start my own cell phone company. Although it is close to impossible that I can achieve all this by myself, the broad knowledge will help me to get involved in a variety of processes that go into developing a new phone. Also, the network of professionals that I will gain from working in both companies can definitely help me in getting the right people involved in my new company since a company is surely not a one-man business. The startup company will bring both my intrinsic and extrinsic motivations together. One should be careful to mention that this stage will be my final destination, but it surely will be a compilation of the planned â€Å"dots. † As mentioned earlier, it is very difficult to see how the â€Å"dots† connect with each other at an early stage in life. But with careful planning and sticking to the plan, I believe that it will help me achieve my goal.

1812

1812 Much debate has gone on to determine the grounds for the War of 1812. Through historical evidence and insight it is easy to see that the fight for neutral rights was the cause of the War of 1812. The seizures of American ships and impressments of the American people violated international law. The Indian attack on America gave the American people reason to believe that the British had been a part of breaking the United States Neutrality Laws. American people also preferred war to being controlled by Great Britain.British impressments and seizing of American sailors and ships had made Madison furious, and he intended to do something about it. Madison did not want to go into a war though; he wanted to preserve the neutrality. "The United States have in vain exhausted remonstrations and expostulations" ¦without effect,"  said Madison in his war message to congress. Madison tried many different embargos, but nothing worked.The original treaty of the Louisiana Purchase

Impact of Migrants on British Economy The WritePass Journal

Impact of Migrants on British Economy Introduction Impact of Migrants on British Economy IntroductionConclusionRelated Introduction Historically Britain has been economically dependent on migrants to maintain itself as a leading world economy.   Labour shortages in Britain were often a problem for capitalists, hence migration was encouraged.   However from the onset migrants who tried to improve their economic and employment status, often suffered prejudice and were deemed biologically inferior.   Ã‚  Classic examples were Irish migrants who came to Britain to escape political unrest, this marked the start of Irish immigration, â€Å"which was connected to economic change, urbanisation and class formation in British society† (Solomos 2003: 37).   According to Reeves, 1983, Rich, 1986 and Brody, 1998, â€Å"Images of the racial or cultural inferiority of the Irish were based not only on particular ideological constructions of the Irish but also on the definition of Englishness or Anglo-Saxon culture in terms of particular racial and cultural attributes† (cited in Solomus, 2003:39).   Likewi se these ideological constructions were also imposed on Black communities; both racial prejudice and discrimination were common.   Britain had colonised the world in particular Africa in order to maintain economic power, and in the process had exploited its people in the slave trade.   White’s behaviour towards blacks was cruel and brutal, sheer physical force was used to control them, Black people were regarded as subhuman.   In order to justify the treatment of these newly colonised groups of people, supposed scientific racial theories were developed by scientists such as De Gobineau (1816-1882).   De Gobineau drew upon Charles Darwin’s work (1809-1882) who proposed a theory of evolution, occurring by the process of natural selection.   Darwin theorised that, â€Å"The animals (or plants) best suited to their environment are more likely to survive and reproduce, passing on the characteristics which helped them survive to their offspring† (see:www.  Ã‚  Ã‚  Ã‚  Ã‚   ).   However Darwin’s theory was never intended to influence theories of ‘race’, nonetheless De Gobineau took it upon himself to adapt it to the human race.   He argued that, â€Å"Humans are separated into noticeable ‘races’ which are innately unequal† (  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   ).   In addition to this, â€Å"Gobineau noted the superiority of the white race above others who had no chance to improve themselves through social organisation because they were somehow programmed to be inferior† (  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   ).   He concluded that there were three different races â€Å"white (Caucasian), black (Negroid) and yellow (mongoloid).   But most significantly he claimed that, â€Å"the white race was superior to the black race.† (Giddens, 2006:485).   The inferior characteristics that Europeans bestowed upon Africans; enabled whites to maintain power over the black race. However by the late 1800’s new economic changes were occurring, the slave trade was finally abolished owing to public outcry.   Britain’s economy of agriculture was superseded by an industrial economy, funded by the profits of the slave trade.   This era described as the ‘Industrial Revolution’ was one of invention, enabling items to be produced on a larger scale.   Whilst Industrialists profited from this new economy, socioeconomic factors of the new working class had become a cause for concern.   Many workers had moved from the peripheries in search of work, they expected to find a better quality of life.   However on their arrival they found overcrowded living conditions, long work hours and poverty, the distinction between rich and poor was apparent.  Ã‚   Towns such as Liverpool which had been significant in the slave trade had now been outmoded by the ‘Industrial Revolution’.   Whilst manufacturing had a positive effect on B ritain’s economy, Liverpool’s geographical position was no longer appropriate.   Social problems were more severe in Liverpool owing to a larger population, enhanced by migrants and their descendants.   It was proposed that growing migrant communities were the cause of social problems, although there was no evidence to suggest this.  Ã‚   Harris argues that, â€Å"Social decay was supposed to be connected with the presence of a ‘Negro’ population†¦and so on who constituted an almost insignificant percentage of the population of the sea-port towns† (Cited in Solomos, 2003: 44). This was set to change as post war Britain witnessed an increase in Black communities.   â€Å"In 1945, Britain was recovering from the Second World War and was in need of immense reconstruction† (Lavalette Pratt, 2006:91).   Reserves of labour power, usually of White European origin were exhausted,  Ã‚   â€Å"They (White Europeans) were given preference over Commonwealth citizens because, among other reasons, there was considerable prejudice against the recruitment of black colonial workers† (Small Solomos, 1994:284).   Nonetheless it was general consensus between the main political parties in Britain, that the Ministry of Labour should exploit commonwealth immigrants as labour reserves.   Ã¢â‚¬Å"The result was for Britain, a unique scheme, with the British State undertaking to meet all the costs of recruitment, travel and repatriation on behalf of capitalists who were short of workers† (Solomos, 2003:50).  Ã‚   Decolonisation assisted Black coloni al immigrants to migrate to Britain, high unemployment and inadequate welfare assistance in their countries of origin, gave them natural aspirations to migrate. Black migrants were able to enter Britain via the ‘British Nationality Act of 1948’; allowing any person who had resided in the British colonies, to live and work in Britain.   Furthermore South Asian communities including Indians, Pakistanis and Bangladeshis entered Britain, East Africa had gained its independence and those who held British passports fled to Britain to avoid political unrest.   On their arrival in Britain the majority of immigrants shared similar experiences in forms of racist practices.   â€Å"Stigmitisation,inferiorisation,exclusion and/or discrimination in arena’s such as employment,education,housing,media,the criminal justice system, immigration apparatus, and the health services† (Brah,1996:97).   These forms of institutional racism would eventually lead to solidarit y, between different racial groups in their fight for equality. In 1958 ‘race’ riots occurred in Nottingham and Notting hill, Black immigrants were held responsible for riots.   Black communities were used as scapegoats by the media for social unrest, â€Å"The media denied that the unrest was not the result of racism and instead attempted to criminalize the unrest, by claiming it was the product of a ‘black’ criminal underbelly within society† (Solomos, 1988; Gilroy, 1987, cited in Cole).   In 1959 the Conservatives were elected into government and sought immigration controls to limit the flow of immigrants entering Britain.   In 1962 the Conservative government implemented the ‘Commonwealth Act’; this was intended to achieve the desired effect of restricting the flow of immigrants.   In effect â€Å"this piece of legislation was racist it removed the right of entry into Britain from all British passport holders, who did not have a parent or grandparent born in Britain† (Miles Phizack lea, 1984:60).   In 1964 Labour won the General Election and had promised to rethink its strategies on immigration.   Consequently in 1965 they implemented the ‘Race Relations Act’ to appease previous racist legislation, protecting existing immigrants and prohibiting discrimination on the grounds of colour, race and ethnic origin. Furthermore the policy of ‘Assimilation’ was introduced by the government to prevent immigrants from feeling excluded.   It was the government’s intention to encourage immigrants to, â€Å"abandon their original customs and practices, moulding their behaviour to the values and norms of the majority† (Giddens, 2006: 497).   Nonetheless many policies which intended to integrate immigrant communities were essentially undermining.   Immigrants would often want to retain their own cultural values; this was perceived as reluctance to integrate into British society.   Assimilation was followed by the concept of integration; British society was educated regarding different cultures. By the late 1960’s, Britain was in social and economic decline â€Å"housing, unemployment and crime was linked by the government to rising immigration† (Solomos, 2003:500).   The number of visible minorities was increasing in Britain; this had not been anticipated by the British government.   Black communities were growing as a result of chain migration and often endured low socio-economic status.     Ã¢â‚¬Å"Immigration served to provide a ‘cheap army of labour’ but access to the welfare services, particularly housing and education, was neither planned for or often denied† (Williams; 1989:7).   Minority groups did not share the same opportunities as white working class,   As Pierson (2001) notes, â€Å"the compromise represented a ‘rapprochement between capital and a white, male, metropolitan and organised working class,’ which had been secured largely at the expense of other groups of workers† (p: 77). Moreover in the 1960’s, the Black community in Britain became more politically aware; they were motivated by the ongoing civil Rights Movement in America.   Britain’s Black communities were able to identify with their American counterparts. â€Å"Black consciousness was rooted in the idea of there being a corporate black history and identity which is accessible only to individuals by virtue of their experience of being black† (Shukra, 1998:41).   Increased political activity by ethnic minorities was potentially a threat to British society.  Ã‚  Ã‚   Problems relating to Britain’s new multicultural society had to be addressed and successive governments enacted measures to combat discrimination.   There were repeated implementations of the Race Relations Acts and Human Rights Acts, to promote race equality and stem the hostility of the White working class. White working class held immigrants for the failure of the capitalist system, as unemployment a nd housing shortages rose.   Politicians fuelled prejudice and hostility towards migrant populations also, Enoch Powell warned, Increased immigration was to blame for †¦Ã¢â‚¬ ¦ their wives were unable to obtain hospital beds on childbirth, their children were unable to obtain school places, their homes and neighbour-hoods were changed beyond recognition for the British population (Lavalette Pratt, 2006:92). This statement was hypocritical as the British government had advertised for migrant workers, to satisfy labour shortages in post-war Britain.   The 1970’s witnessed further economic recession and encouraged Fascist organisations.   â€Å"These right wing organisations adopted a similar style as Enoch Powell by exaggerating a supposed threat to the British way of life posed by â€Å"immigrants with alien cultures† (Brah, 1996: 37). Racism and racial discrimination have been a feature of British society, however original theories of race were no longer held.  Ã‚   theories of race began Early theories placed race as being characterised in relation to the theory of evolution placing importance on appearance. Later, as discussed earlier theories were mainly focused around socio-economic and political context, with the constant notion of ‘us versus them’ with the addition of fear and pollution of disease, as was stereotyped with the Irish. Popular theories such as Marxism and Weberian sociology may be outdated but they provide accounts on the development of the new theories of race, racism and racial discrimination. Robert Miles (1988), a Marxist, states â€Å"on the one hand the need of the capitalist world economy for the mobility of human being, and on the other, the drawing of territorial boundaries and the construction of citizenship as a legal category which sets boundaries for human mobilityà ¢â‚¬  (cited in Solomos and Black, 1996: 9), relates to the potential for global capitalism if migrants are included, but those excluded have problems with citizenship. With reference to race and racial discrimination it can be said that immigrants in Britain faced inequalities that Marx stated in his theory of proletariats being exploited by the bourgeoisie, as the only forms of employment that were available to migrants were unwanted by the dominant white population. Marx described the capitalist society and employment structure, as having no form of social upward/downward mobility. Conclusion Weberian theory consists of class, status and power, with more agency and more possibility of change. Contemporary Weberian sociologists such as Rex and Tomlinson cited in Solomos and Black (1996) integrate both status and party in relation to class by describing the underclass were conceptualised in terms of their disadvantages compared to their white peers. â€Å"Instead of identifying with working class culture, community and politics, they formed their own organisations and became effectively a separate underprivileged class.†

Change-oriented leadership trans formational and charismatic leaders Coursework - 1

Change-oriented leadership trans formational and charismatic leaders slp - Coursework Example In my opinion, this approach was more managerial in nature, as the supervisor conformed to previously set standards and sought to maintain the status quo. The supervisor did little to set new directions or establish new goals, as is the case for leaders who are more visionary-oriented. The Five Factor Model (FFM) outlines five personality dimensions, which include Neurotism, Conscientiousness, Agreeableness, Extraversion and Openness (OCEAN). Within each dimension are primary factors, which describe in detail individual qualities. Conscientiousness refers to an individual’s ability to be dependable and involved whereas agreeableness analyzes the degree to which one co-operates with others and their level of compassion. Conversely, extraversion encompasses one’s ability to interact socially with others whereas neurotism measures the degree of emotions instability such as an increased predisposition towards negative emptions such as anger or anxiety. Finally, openness to experience encompasses an individual’s curiosity level, love for adventure and ability to appreciate aesthetics. My supervisor was low in neurotism, high in extraversion, high in conscientiousness, low in agreeableness, and low in openness to experience. As the head on the inter nship program, he had developed a high tolerance from training interns. His subordinates could depend on him when faced with challenging issues and he had a good rapport with them, as he was a social person. However, from his plain office dà ©cor, it was clear that he had no appreciation of aesthetics; for example, art. The behavioral approach adopted by the supervisor was task-oriented. The company’s core task was customer satisfaction, which necessitated employees to establish a good rapport with the clients. As such, performance appraisals sought to evaluate an employee’s interactions with the clients based on the client’s feedback. The training seminars organized by the

The Natural Law of Human Nature and the Development of a Moral Research Paper

The Natural Law of Human Nature and the Development of a Moral Character - Research Paper Example For a speaker to share their thoughts clearly they must have a good command of the language. The correct language to use differs depending on the thought, the listeners, and the surrounding. Choosing words correctly is an important aspect of language, and it helps convert thoughts into an understandable message. Therefore, language and thoughts are closely related and highly integrated for there to meaningful communication. Critical thinking refers to a careful exploration of the thinking process to create a better understanding and induce intelligent decision-making (Chaffee 51). For one to be a critical thinker there must have certain qualities such as insightfulness, creativity, passion, open-mindedness and high mental activity. Critical thinking is influenced by various surrounding and personal aspects of a person. The experiences that one has gone through can make them a better critical thinker or can destroy their ability to think critically. Similarly, the emotions of a person have the capacity to influence their ability to think critically. A child that has grown through traumatizing experiences cannot be compared to a child who has never been traumatized in their life when both of them are exposed to traumatic experiences. A child used to traumatic situations will be able to reason out well when such a situation arises. Therefore, personal history is highly influential to one’s ability to think critically. Personal history can influence critical thinking positively and negatively. A child who has previously failed in exams after studying hard may have the wrong perception about working hard.

Strategic Analysis of Sainsbury Essay Example | Topics and Well Written Essays - 1500 words

Strategic Analysis of Sainsbury - Essay Example In spite of the prevailing issues, the UK market has been able to acquire a stable and reasonable growth rate (Li, 2008, p.1). There are about 92,796 grocery stores in UK which is further divided into four sections, Convenience store; super markets, hypermarkets and superstores; Traditional retails and online channels (IGD, 2011). The biggest retail grocery chain in UK comprises of Tesco, Sainsbury, Morrison and ASDA, accounts for 67.9% of the total grocery market of UK (Li, 2008, p.2). Strategic Analysis Strategy is defined as the scope and direction of an organisation for long term, which is set to achieve advantage for the organisation by way of configuring its resources within a changing environment and to fulfil the demands of the stakeholders (Paul, et.al, 2010, p.36). SWOT Analysis Strength: Sainsbury ranks third in the supermarket chain of UK with about 14.30% of market share. This company has a strong market position in UK and was a pioneered in self service relating and in the development of private label goods. Sainsbury initiatives have kept the company at the number 3 position. Sainsbury strength lies on its strap line which states to try something new each day (Li, 2008, p. 4). The Business Model of Sainsbury, which comprises of five headings, great food offered at fair price, accelerating the growth of non food items, reaching customers by way of traditional means of channels, expanding supermarket space and property management is one of the important strengths of Sainsbury. Major strength of Sainsbury, is that the brand believes in providing the customers with sage, healthy, tasty and fresh food. The company emphasise more on fresh food and continues to innovate products according to the requirements of its customers. The company currently transact 21 million customers per week and have captured a market share of 16% which further adds to the strength of the company. The company offers about 30,000 products and also offers a wide range of non fo od products and services. The internet based home delivery service also adds to the advantage of the company (J Sainsbury Plc, 2011, p.3). Weakness: A major weakness of Sainsbury is that the company deals only in two types of store formats, the traditional supermarket and the convenience stores. As compared to other grocery retail outlet, Sainsbury has the least number of types of stores. Tesco has six different store formats which have greatly contributed to the success of Tesco. Another weakness for Sainsbury would be recession. It has been reported that the company has shown signs of poor sales figure with the warnings of recession. Sainsbury has recorded the slowest sales growth ever since 2005 and its share price dip to 327.7p which was analysed that the company was lagging behind its competitors. The company has the weakest operating margin in the food retail sector as compared to its competitors such as Tesco (Finch, 2010).Thus the company must overcome the weakness by using its strength. Opportunities: A huge opportunity lies with Sainsbury to grow as the UK retail market is growing at a steady rate, it provides ample opportunity for the company to utilise its resources and capabilities and grow and achieve a decent market share. With its five main areas of growth, this includes great food at great price, increasing the number of complimentary food, reaching customers by home deliver, and by active property manageme

Developing Green Infrastructure in New York CIty

Developing Green Infrastructure in New York CIty Chapter 1 New York City, U.S.A. New York City background City of New York is the most heavily populated city in the United States and one of the most populous urban agglomerations in the world. From the geographical point of view, it is located in a coastal area at the mouth of Hudson River into the Atlantic Ocean. The city’s territory has been extensively altered by human intervention, especially with considerable land reclamation. At the present time the city total area is 1214km2, 790km2 out of it being land and is increasing with every year. New York City’s land use is characterized as a highly developed urban core on Manhattan Island and a sprawling dense suburban area. The average building height in the city is approximately 142m. The city’s climate is vastly affected by its proximity to the Atlantic Ocean having 2.5 °C as average temperature in winter and 24.9 °C as average temperature in summer. Hurricanes and tropical storms are rare in New York, however they are not uncommon and always have the potential to strike the area. Urban heat island in New York City In the city of New York, urban heat island is a very well-known fact and it causes a lot of problems in various parts of the city, especially in the areas with high buildings. In the last two decades there have been countless researches and analysis made by different scientists and city government regarding atypical increased heat in some urban districts. In the last years, abnormal city climate became a bigger concern also for general public and the number of local communities involving in various heat mitigation programs is increasing. One of the most problematic zones regarding urban heat island is Manhattan. This district has the shape of a high urban canyon with buildings height ranging from around 70m up to 541m but the average height is of approximately 130m. The traffic in this area is overwhelming and combined with the large amount of materials that can absorb heat during the day, Manhattan is considered the hotspot of high temperatures in New York City. However, during the day there are multiple regions with higher temperatures than in Manhattan. But then again during the night, the temperature remains elevated in this specific region while in the other areas, the cooling process happens much faster and considerably easier. Figure 5‑a Manhattan map During summer temperatures are elevated and in this period urban heat island is more accentuated. Summer temperatures in the city are in average 4 °C warmer than surrounding suburban and rural areas. During winter city temperatures are in average 3 °C warmer than surroundings.[1] According to this research Variations in New York city’s urban heat island strength over time and space[2] in New York City, on a typical summer day with 30 °C air temperature, roofs and upper parts of buildings’ facades can reach more than 80 °C, while the pavements and streets on the floor of the urban canyon have a temperature varying from 65 ° to 80 °C. Mitigation strategies Urban heat island mitigation programs Absence of parks, gardens and street trees is a well-known problem in New York City districts and in 1996 the first program with the intention of greening the city has begun. It is called the Greenstreets and the purpose is to â€Å"change unused road areas into green spaces that beautify neighborhoods, improve air quality, reduce air temperatures (†¦). Since its beginning, over 2500 Greenstreets have been built citywide†[3] and the below table shows the current status. Figure 5‑b This table shows the percentages of vegetation and impervious surfaces in some of the New York City neighborhoods. The percentages are comparative to the specific zone. Landscape architects work together with the city government and local community groups to determine how best to increase the green infrastructure in the city. In Manhattan, more than half of the buildings’ roofs and terraces are no longer impervious because of the multitude of programs implemented by the government to fight the heat. The most important plan is called PlaNYC 2030[4] and it was implemented in 2007. Since then 903000 trees have been planted and in 2014 New York City had the cleanest air in the last 50 years. Moreover, since September 2013, an additional 185000m2 of black asphalt felt roofs have been upgraded to green roofs. Currently only 14% of the city area is covered by parks and gardens and they help reduce the heat, but the program is continuing. According to NASA â€Å"about 14 percent of the New York City’s impervious surface area consists of rooftops, most of them dark, heat-generating surfaces, typically tar†[5]. If this all this area is to be transformed into green roofs, then the percentage of gardens could grow up to 28%. In January 2010, one major project called Green light for Midtown[6] has been implemented in the midtown area, Manhattan. The idea was developed as a little part of the PlaNYC 2030. This project was a â€Å"major initiative in the City’s efforts to improve mobility and safety†[7]. However it also had a smaller and not that important objective to increase the green areas in midtown and have lighter colored streets and pathways. Some trees have been planted but more have been placed in large pots to ensure flexibility. Most of the streets have been temporarily painted in green and blue colors. The project was a success at that time as the lighter surface colors ensured a lower temperature for pedestrians. Another program called NYC  °Cool Roofs[8] (White roof project) [9], has as purpose turning most of black asphalt felt roofs in New York City into white roofs. The procedure is by painting the roof covering with a highly reflective paint, of minimum 0.75 albedo as stated in the project law[10]. According to the White Roof Project research on a summer day with 32 °C a white roof surface temperature is with 6 °C warmer than the air temperature and with 44 °C cooler than a black asphalt felt roof[11]. Since the project started in 2010, more than 535000m2 of roofs have been painted white in New York City metropolitan area[12]. Figure 5‑c Map of New York City with white roofs at the end of 2012 Figure 5‑d White Roof Project research Even though white roofs are more used than green roofs, the latter have greater heat mitigation potential. In Manhattan, while a white roof has the power to cool the air temperature with 0.7 °C on a summer day, the same area of green roof can cool the air around with approximately 3 °C and the effect is extended on a larger area.[13] Indoor temperature New York City has to struggle every summer with air conditioning and mechanical ventilation of every building. Because of the intense heat and the amount of units running in the same time, long power blackouts are very common and people had to find solutions to improve the air quality indoor. A lot of companies took the decision to install living walls indoors because of design reasons, but in time they realized the positive effects that they have on indoor climate. As a result, this solution became with time popular and more people and companies take the decision to install a living wall inside to help the air conditioning. Indoor temperatures during summer are very close to the outside temperatures and a living wall indoor can reduce the room temperature with as much as 7 °C. Green structures Figure 5‑e The Trump Tower in New York City Green facades and living walls are a common choice between New Yorkers but not as common as green roofs. Living walls are mostly used inside or on terraces and balconies. Green facades are also an appealing design in New York City and they appear mostly on old buildings. On new buildings, a full or partial green faà §ade is achieved by plants that people grow in their balconies or hanging from the outside window sill. Green roofs are increasing not only because of the multitude of promoting programs and laws but also because people discovered the benefits that these structures have. Most of them are becoming used as fruits and vegetable gardens, especially on the apartment blocks, schools and kindergartens. Moreover a nice flower garden on each apartment terrace increases the property value. Therefore the real-estate agencies are taking advantage of this feature and implement green roofs and green walls in more and more buildings. As a conclusion, most of the people’s reasons for adding a green roof or living wall anywhere in the city are more oriented to economic benefits or attractive view and practical usage. However the effect on the city climate and indoor temperature is the same. Communities involvement Figure 5‑f Public tree nursery The city government has a very efficient and well-organized informing procedure for local communities and the number of volunteers for helping cool the city is increasing. Also Central Park in Manhattan area, during summer is considered the heart of cool and shade and people realized how much power vegetation can have on the city climate. Therefore one of the most important practices that communities are doing is helping the government create spaces or use the existing parks for public tree nurseries. When trees reach the necessary size, volunteers help the government plant them on streets or in areas where shade is needed.[14] As a result, New York City is becoming a greener city. Moreover, through the program NYC  °Cool Roofs and White Roof Project, people volunteer to paint their own roofs white. 1 | Page [1] Slosberg, R. B., Rosenzweig, C., Solecki, W. D., 2007. New York City Regional Heat Island Initiative: Mitigating New York City’s Heat Island with Urban Forestry, Living Roofs, and Light Surfaces [2] Gaffin, et al., 2007. Variations in New York city’s urban heat island strength over time and space [3] NYC Parks. Green Infrastructure. [online] [4] Myors Office of Long-Term Planning and Sustainability, 2014. PLANYC Progress report 2014 [5] NASA. The Making (and Breaking) of an Urban Heat Island. [online] [6] New York City Department of Transportation, 2010. Green Light for Midtown Evaluation Report [7] New York City Depertment of Transportation. Pedestrians – Broadway. [online] [8] NYC  °Cool Roofs, 2012. NYC  °Cool Roofs Annual review 2012. [9] White roof project is a continuity project of NYC  °Cool Roofs White Roof Project, 2010. White Roof Project. [online] [10] A Local Law to amend the administrative code of the city of New York and the New York city building code, in relation to roof coating standards, 347-A (January 1, 2012) [11] See Figure 5-d [12] NYC  °Cool Roofs, 2014. NYC  °Cool Roofs. [online] [13] Rosenzweig, C., Solecki, W. D., Parshall, L., Lynn, B., Cox, J., Goldberg, R., . . . Watson, M., 2009. MITIGATING NEW YORK CITY’S HEAT ISLAND Integrating Stakeholder Perspectives and Scientific Evaluation. [14] American Society of Landscape Architects (Producer), 2012. Urban forests=Cleaner, cooler air

Analysis of The Monkey by Wu Cheng-en :: Asian Literature The Monkey Essays

Analysis of The Monkey by Wu Ch'eng-en This historical and Chinese novel Journey to the West, which is also known as the Monkey, is the most popular book in East Asia. Originally written by Wu Ch’eng-en in the sixteenth century, which consisted of one hundred chapters but was traditionally cut-down to various lengths to suit different audiences. Then was translated into the words of David Kherdian who wrote the book that was chosen for our class. David Kherdian only based the Monkey on two complete translations, which takes a more traditional approach, including many more of the original episodes, in an abbreviated form. Monkey who is the main character is sent on a journey where he encounters lots of problems but through this time he makes many friends and faces many enemies. The characters that Monkey must face represent universal qualities of human nature. Husuantsang represents â€Å"everyman† the ordinary nature of all human beings. Pigsy symbolizes uncontrollable sensuality and pure appetite while also representing energy when needed on the spiritual path and Sandy who Chinese commentators identify with the qualities of sincerity or whole heartiness. These are Monkeys companions in the Journey to the West. Then there is Monkey who has the â€Å"monkey mind† which must be tamed by discipline before the spiritual journey can begin. Monkey and his companions face many demons and monsters along the way can be seen as projections of the mind. Monkey is set forth on the spiritual path. Monkey than goes on to search for his immortality than is lead to getting weapons where he turns the weapons into a hatpin which helps lead him to his immortality. Throughout the novel. Keeps trying to find the Western paradise he faces many obstacles he ends up going back where he started and try for a second time. Where the second time he than he succeeds in the Journey to the West and has faced many obstacles in trying to get there.

Anthology Poems Essay

It is just filled with 5 poetic lines which we had to either do a free verse poem, poems without rhyming or patterns and that don‘t follow any rules, or a blank verse which is a poem that uses no rhyming but has iambic pentameters (patterns). Or you can do a rhyme verse which is a poem that uses rhyming. My poem is blank verse because even though I have no rhyming I have a pattern. You see I repeat the word â€Å"reason† a few times and it follow a pattern. Read ona The Room No matter how many times I tell him, He never cleans his room! On how dirty it is! His underwear is under the ____ Bed. His papers are on the __f_lo__o_r__. Last weeks sandwich is a M O L D Y Mess! Theirs something called â€Å"Clean up your room! † I say to him everyday! At last I punished him with a ban on T. V. That’s when the stink went away. Description This poem is a poem with a speaker. A speaker poem is a person that is talking in the poem. Sometimes the speaker can be the author itself talking in the poem. Other times it is a made up character. In this case, you can figure out that the speaker is the kids mother because she â€Å"banned him with no T. V. † until his room is cleaned up. (Now mothers will do that, just ask my mother. ) Read ona My Cat My cat is dumb! Let me tell you that! He’s the opposite of what a cat Should be! He hates mice, But loves dogs. He doesn’t like milk, But prefers meat. Now tell me, Is that how a cat should be? Description This poem by yours truly is a irony poem. Ever heard of that word? Irony in poetic terms means when a result of something is the complete opposite of what you would expect. For example, in my poem you wouldn’t expect a cat to be friends with dogs. I mean dogs and cats hate each other. Well at least that’s what we would expect. And for a cat to not like milk! Unbelievable, right? (Yea I know, I have a dumb cat. But it is ironic that my cat behaves the opposite of what cats should behave like. That is why this poem is a irony poem. Read ona I Love You Do you remember? All the fun times we had. Oh how you would laugh at my jokes. Oh I’d do anything To hear your lovely voice. Your voice makes me smile Even when I’m mad. So I wrote this poem, To tell you, That I love you! Description This poem is a theme poem. Yes you heard right. Theme. Theme is the main idea in a poem or the authors feelings/thoughts. In this poem the theme is love. This is easy to figure out because the poem just says right there that the person loves another person. Some times these poems can be in a shape. Like my poem is shaped kind of like a heart and the theme of it is love. Isn’t it sweet? Read ona Just A Kiss Silence walks upon the stone halls. As you sleep for a hundred years. Fall, Winter, Spring, and Summer Visited you every year. Hoping to find you up and about. But just as they feared, Everything is weird- Sleeping Beauty has just premiered. But not before your sleep is evoked, Before you stands Charming himself. Thus, a kiss on the lips, Was all that was needed, To arouse you from your ancient sleep. Description This is another poem by me that is an allusion poem. Allusion in poetry terms means when a poem makes a reference to another poem. For example in my poem Just A Kiss the allusion is Sleeping Beauty sleeping for a hundred years until Prince Charming came to wake her from her deep sleep. I am alluding the story of Sleeping Beauty to my poem. Read ona I Wish I wish to drift into the darkness. Into the shadows of death. Slowly my grip loosens. I am trapped in an avalanche. This pain-its too much! I’m like snow trapped in the suns rays. Slowly and silently, I’ll rise, From this nightmare. Description This poem is a chance poem. Nothing big but we just had to pick 5 words from this list and use those words to make a poem. Read ona Moment Of Freedom The monsters in my head, They tell me I’m crazy. Maybe I am. These monsters, they yell and scream, Until I let them out. But they come back, they always do. These monsters they bring me crimson delight. Fresh crimson pleasure, trickling down my arm As the blade digs deeper, I find a moment of freedom. A moment where everything stops. Everything is peaceful. Everything is fine. But soon the monsters will come back. Then, no longer will I feel the pain. No longer will I feel crimson joy. Everything will be back to normal, With the monsters screaming, Until I let them out again. Description This poem is a poem with figurative language poem. Figurative language is a term in poetry when you compare two unlike things to make something clear. For example if I say the soap bubbles in the bath tub are like clouds in the sky, I am comparing the soap bubbles to the clouds, but the soap bubbles aren’t really clouds, right? In this poem I am comparing the suicide thoughts of the speaker to monsters. Read ona Nothing But The Best You’re my summer sun, And I’m your winter wind. No matter what mistakes I make, All the times I’ve yelled at you, You’re always there. Even when I’m fierce like the winter wind; Howling all the time, My nerves are calmed by your sunshine smile. You’re a treasure chest, Full of priceless gems. To me you’re nothing but the best. Description This poem is a poem of assonance/alliteration. Assonance is when you use repetition of the sound of a vowel. I don’t think I have tat but I do have alliteration. Alliteration is the repetition of 2 or more words that end with the same sound or start with the same letter. For example in the poem I said â€Å"winter wind† both words have a â€Å"w† in the beginning. I also used â€Å"sunshine smile† which has a â€Å"s† in the beginning of each word. This is how my poem uses assonance/alliteration. Read ona The Monster Mama always said she loved me. But then why do I cry every time she came home? Why do I hide under the bed, Praying she didn’t come looking for me? Before daddy left, She told me I was her sweet little angel. So why does she tell me that she hates me? Why is it the she says I’m a nuisance? What did I do, To get black and blue, Bruises all over my body. Mama always told me, That the monster always haunts kids, Who lie and cheat and hit people. Then why did she lie to me when she told me, That daddy ran away, When she kicked him out of the house? And why did she cheat on daddy before he Went to another place? And why does she hit me with her whiskey bottle? Why does she love to see me cry When the glass cuts my skin? Mama knew what she did to me, But what she didn’t know was that the monster was, The only one that said it loved me. Description This poem is a poem on symbolism. Symbolism is the idea or topic of the poem. For example, the night is a symbol of death. Or in the poem I made the monster symbolizes the thoughts one would have after abuse. Read ona The End My past is finished, It’s all filled with pain. My past is killing me, ‘Cause I’m trapped in this lane. My mind is at war with me, I can’t control the thoughts deep inside me. I’m bent out of shape with all this pain, I think it’s time I’ve played life’s game. Before it’s time I ask myself, ‘Is this the end? Will there ever be a tomorrow? ’ Almost turning away, I turn right back, I decide there is nothing more for me, Only the end can set me†¦ Free†¦ Description This last poem is a free verse poem. Like I explained in the other poem called â€Å"Reason† I said that free verse poems are poems without rhyming or patterns and that don‘t follow any rules. And just like in this poem I did not follow any patterns. aSTOP? *NO MORE POEMS*

50 Idioms About Talking

50 Idioms About Talking 50 Idioms About Talking 50 Idioms About Talking By Mark Nichol Last week, I offered a roster of synonyms for talk and talking. This list expands on that theme by offering set phrases about talking and their meaning: 1. Beat (one’s) gums: to speak excessively and aimlessly 2. Bull session: a rambling group conversation 3. Chew the fat: to chat 4. Chew the rag: to chat 5. Diarrhea of the mouth: excessive talking 6. Dish out: to deliver critical comments 7. Flap (one’s) lips: see â€Å"beat (one’s) gums† 8. Gift of gab: a propensity for talking 9. (One) likes hear (oneself) talk: said of someone who is egotistical 10. Like talking to a brick wall: said of trying unsuccessfully to persuade or reason with someone 11. Run off at the mouth: see â€Å"beat (one’s) gums† 12. Shoot the breeze: to chat 13. Shoot the bull: to chat 14. Shoot the shit: to chat 15. Spill the beans: to divulge information, or to confess (see confess) 16. Speak out of turn: to say something inappropriate 17. Speak the same language: to be in agreement 18. Spit it out: to speak about something one is reluctant to discuss often used as an imperative 19. Talk a blue streak: to talk quickly and excessively 20. Talk a mile a minute: to speak rapidly 21. Talk around: to avoid (a subject) 22. Talk big: to brag 23. Talk dirty: to try to stimulate someone sexually by speaking provocatively 24. Talk (someone) down: to outdebate someone, guide someone through a difficult maneuver (especially a pilot flying a plane), or to successfully bargain for a better price 25. Talk down to: to speak condescendingly 26. Talk (one’s) ear off: to talk to someone excessively 27. Talk (one’s) head off: to talk excessively 28. Talk in circles: to speak in a confusing or indirect manner 29. Talk in riddles: to speak obscurely or with hints 30. Talk (one) into: to persuade someone 31. Talk on: to continue to speak, or to speak on a certain topic 32. Talk (oneself) out: to speak to the point of exhaustion 33. Talk (one) out of: to dissuade someone 34. Talk out of both sides of (one’s) mouth: to speak inconsistently about something depending on who one is talking to 35. Talk (something) out: to talk about something to reach a consensus or understanding 36. Talk (something) over: see â€Å"talk (something) out† 37. Talk sense: to speak reasonably 38. Talk shop: to speak about work-related issues outside the work environment 39. Talk some sense into: to talk to someone to persuade them to see reason 40. Talk the talk: to speak as if one is an authority or adheres to certain beliefs or values 41. Talk the talk and walk the walk: to act in accord with one’s stated beliefs or values 42. Talk through: to talk about something thoroughly to achieve a resolution 43. Talk through one’s hat: to speak insincerely, to talk nonsense, or to exaggerate 44. Talk to hear (one’s) own voice: to talk excessively, in an egotistical manner 45. Talk tough: to speak in an intimidating manner, or to bluster 46. Talk turkey: to speak frankly and/or with resolve 47. Talk until (one) is blue in the face: to speak exhaustively, especially in an unsuccessful effort to persuade 48. Talk (something) up: to promote something to draw attention to it 49. Talk (one’s) way out of: to say something so as to evade blame or avoid responsibility 50: You should talk: an admonition to avoid expressing oneself hypocritically Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:70 Idioms with Heart50 Diminutive Suffixes (and a Cute Little Prefix)The "Pied" in The Pied Piper

College Essay

College Essay College Essay At first it didn’t seem like much to me, it was just something to take up some spare time. But the more and more time I spent doing this, it really started to make me wonder if this is something that I could potentially do in the future. At the start of my lacrosse season my assistant coach asked if I would like to be the assistant coach of his 8 year old son’s lacrosse team. I thought it would be fun so I told him I would be glad to help out this team of about 30 kids. During the first practice I didn’t do much, I was observing just how to go about teaching little kids to learn the basics of lacrosse and how to eventually work their way up to playing in a game. The next practice my coach let me take half the team aside and teach them some of the basics, which surprisingly wasn’t as hard as I thought it would be After giving them instructions, the kids responded pretty well and for the most part, stayed attentive and reacted the way I wanted them to. My co ach was very impressed that the kids responded so quickly to me, and more importantly that I was able to gain and keep their attention. Looking back on it, it came very easy to me, but maybe that’s because I’m always around kids. I am one of the oldest in my family, and my family is relatively big. Every year we have a huge family Christmas party and when all of my cousins get together we have about 60 of us. Eleven of them are first cousins, while the rest of them are second cousins. Of this entire group though I am the second oldest, which is why I am so accustomed to having kids around all the time. So when it came to lacrosse it was very easy for me to College Essay College Essay Ashley Winn Miss Ignazio English 106 10 September 2012 College Essay-Prompt 3 All I remember is hearing my mother cry out, â€Å"Why? Why? How could this be happening to me?† As I watched the tears stream down her pale white face, I could only wonder what was happening. The vaguely white room of doctor’s office was where we were sitting when all of this panic was going on. It wasn’t my doctor’s appointment though; I found out a few days later that this was the moment my mom was diagnosed with skin cancer. The people that come in our lives and share certain experiences with make us grow. Some of those people make such an impact on our lives that we look up to them for guidance in certain decisions. Of course when you ask a teenager who their biggest role model is, almost one hundred percent of them will say mom or dad right? Well I could say I fit into that category because my mother is the person who has had the biggest impact on my life. The reason I feel that my mom is different from most is because I’ve witnessed her overc ome some pretty astronomical challenges in my eighteen years of living. After receiving the stomach churning news that she was positive for cancer, she also juggled raising my two younger brothers and me on her own as a newly single parent. Being that cancer is such a life-threatening condition, the people who are able to beat it are pretty remarkable in my eyes. Not only did my mom overcome her skin cancer, in my opinion she did a great job of

Articulating The Importance Of Leadership On School Essay

Articulating The Importance Of Leadership On School - Essay Example An educational leader should have the ability to understand himself and develop sufficient self-confidence. Whenever a person develops believe in himself, he or she has the ability to fulfill many things. Those educational leaders who have self-confidence do not get scared or nervous when placed in a position that challenges them to make decisions. In this perspective, they should know how they are supposed to start each day to lead the school, the students as well as their fellow teachers. This way, they would be able to help them accomplish the desired goals of a classroom as well as the school. A good educational leader should be in possession of excellent communication skills. It is not possible for a leader to head a particular group if he is unable to communicate with them. A good leader is able to reach a large number of people through various ways. For example, the principal may have a face-to-face conversation with his subordinates every week as well as send them email updat es every day (Chiappetta, 2004). An education leader is supposed to be resourceful and open to new ideas. For example, with the improvement of technology and the prevailing economic times, educators should be open to new concepts for them to change the classroom or educational environment. Additionally, an educational leader should learn how to use the resources that available. A good leader does not just set his own way, but he uses the information available to him and applies to the future resources.  

Class Project Survey Research Paper Example | Topics and Well Written Essays - 500 words

Class Project Survey - Research Paper Example due to changing global climate. Sea level is also increasing and we are now exposed to the threat that a substantial portion of US Gulf Coast along with Eastern Seaboard. We are also breathing polluted air as many more countries across the world are being highly industrialized, and hence, proportion of hazardous gases including CO2 in the air has increased significantly. (McKay, 403) 1. B) How do forces outside of the US impact your job prospects? Our job prospects are not only affected by internal economic situations, but also by factors that are external to the economy of US. First, opportunities of jobs in the countries outside the US have decreased significantly due to the recent global financial crisis. And second, the extent of outsourcing has been increasing day by day on account increased availability of cheap labor from countries like India, Kenya, (McKay, 385-387) Philippines, and other developing countries. 1. C) How do forces outside of the US impact your physical safety? The physical safety of US citizens is continuously being threatened by terrorists groups of Islamic regions of the world. The event of 9/11 showcased how powerful the Islamic terrorist groups have become. Although, the US government has taken excellent security measures, but we still do not feel fully secured. (McKay, 283) 1.

Motivating High School Student Essay Example | Topics and Well Written Essays - 1000 words

Motivating High School Student - Essay Example The report further showed that over his/her lifetime, the cost to the economy for an average high school dropout is roughly $240,000 due to lower taxes, higher government aid program receipts, and higher crime rates. One important factor in high school students dropping out or completing their classes late is the lack of motivation in studying. A study conducted in 2006 showed that 7 out of 10 high school dropouts quit school because of lack of motivation (Bridgeland, Dijulio, & Morison, 2006). Therefore, it is important to keep the high school students motivated so that they complete their classes successfully and in time. This paper discusses about some of the best ways to motivate high schools students to complete their classes, with a sense of accomplishment and pride, and graduate with their peers. Before discussing on how to motivate high school students, it is important to understand the underlying reasons that make students unmotivated to complete their classes. A study (2006 ) conducted by questioning 467 dropouts from different ethnic backgrounds shows several factors that contribute to the lack of motivation of high school students eventually leading to their dropping out. ... 2) 43% said that they had missed too many classes and were not able to catch up. 38% said that they had too much freedom and not enough rules. It was too easy for them to skip classes. 3) 42% of the respondents said that spending time with other people not interested in school was the reason they dropped out of high school. 4) Pace of instructions at high school was also identified as another reason. When students needing extra attention do not receive it, they are likely to drop out. Poor pre-high school education was also identified as a major stumbling block as 45% said that their earlier schooling had poorly prepared them for high school and 35% said that failing in school was their reason for dropping out of high school. 5) 80% of dropouts said that they did one hour or less of homework each day in high school. Also, two-thirds of them claimed that had they been demanded to study harder, they would probably have completed high school. 6) Another important reason for dropping out was poor involvement of their parents. They said that their parents got involved in their schooling only for discipline reasons or only after they learnt that their child was on the verge of dropping out. Most parents were not aware of their child’s grades. Several of respondents also said that they had to leave school for personal reasons like having to get a job and making money (32%), becoming a parent (26%), and having a family to care for (22%). Having understood the reasons why high school students choose to dropout, we now focus on the best ways to motivate the high school students so that they can overcome these problems and complete their classes. Sass (1989) asked his students to give feedback on two recent classes, one where they felt they were highly motivated and

Pauls Case Essay Example for Free

Pauls Case Essay A Misunderstood Person Paul is a very interesting character, who has struggles within himself in the story of Paul’s Case by Willa Cather. His teachers misunderstand him and see him as a trouble maker throughout the story. So Paul begins to be self-conscious about how people portray him because of his actions. Paul reflects on his actions and begins to confuse reality life to fantasy life where he is comfortable in because of all the amenities he had. Paul is misunderstood by his teachers so; Paul begins to live in his fantasy world where he makes his mistakes in the real world. Paul is misunderstood by his teachers because of the way he looks and acts during the meeting the teachers have about him with the principal. This part of the story says. â€Å"His teachers felt this afternoon that his whole attitude was symbolized by his shrug and his flippantly red carnation flower, and they fell upon him without mercy, his English teacher leading the pack. †(Cather pg. 245) This is explaining how his teachers are portraying him by comparing his body language to a flower. Which symbolizes him shrugging off what his teachers though about him but, deep inside him he cared because Paul always thought someone was watching him. As the story said, â€Å"Paul was always smiling, always glancing about him, seeming to feel that people might be watching him and trying to detect something. †(Cather pg. 245) His teachers are explaining him as being a selfish person thinking about himself all the time, but what they don’t know is that he does think about them and what they think about him. Paul thinks that someone is always watching because of his teachers always trying to find something wrong about his life style. â€Å"He stood watching the approaching locomotive, his teeth chattering, his lips drawn away from them in a frightened smile, once or twice he glanced nervously sidewise, as though he were being watch. †(Cather pg. 260) Towards the end of story he thinks before he jumps because begins to think about someone watching him. Showing how he is always thinking about what others thought about him and how know one ever quiet seem to understand him. Paul seems to always be looking for someone to understand him, but in the end he was always misunderstood because of his choices that he made. Paul begins to confuse his fantasy life to reality and begins to make bad choices in his life. â€Å"The moment he inhaled the gassy, painty, dusty odor behind the scenes, he breathed like a prisoner set free, and felt within him the possibility of doing or saying splendid, brilliant things† (Cather pg. 251) His fantasy was to become a part of theatre in any way he could. So he begins to think of going to New York to pursue his dreams, but what he doesn’t understand is that, that’s only his dream not reality. Paul pursues this dream by stealing, â€Å"There was above two thousand dollars in checks, and nearly a thousand in the banknotes which he had taken from the book and quietly transferred to his pocket. † (Cather pg. 255) Paul takes the money for his selfish reasons of wanting to live his fantasy. It is wrong because he is living in his fantasy life and thinks nothing about it. All Paul wants to do is be rich because that’s the way he portrays himself in his fantasy life without working for the money. â€Å"Presently he came out of his white bathroom, resplendent in his new silk underwear, and playing with the tassels of his red robe. The snow was whirling so fiercely outside his windows that he could scarcely see across the street† (Cather pg. 254) In the hotel Paul is living the good life because of the money he has stolen just as in his fantasy. The following sentence shows how he finally begins to see reality because it’s showing how he is having a battle within himself about the bad things he did, which end up killing him inside. At the end of the story Paul ends up killing himself because he was never understood by his teachers or anyone else in his life. That made him unhappy within himself so he began to believe more in his fantasy world because he felt comfortable there. Paul didn’t seem to care about anything because he was living his fantasy life of being rich and going to New York. It took Paul a while to understand that he was doing wrong by stealing money and living in his fantasy life instead of reality. Towards the end Pauls’ fantasies end up killing him, since he is never figure out he tries to escape to his fantasies to make him happy but, by doing so he causes more problems to himself making him deeply unhappy. So he decides to kill himself to live free from all the worries that made his life so confusing to him.

The Performance Management At Hewlett Packard Commerce Essay

The Performance Management At Hewlett Packard Commerce Essay   Ã‚  Ã‚  Ã‚  Ã‚  Hewlett-Packard is believed to be one of the most popular companies in the universe. It markets all over the world and distinct locations. Bill Hewlett and Dave Packard founded HP in the year 1939. The company has its own philosophy to attain success and stand different from its competitors in the market. Management by Objectives (MOB) is one of the successful trends carried out by HP Company to measure its performance management and appraisal system. Therefore many companies were following this method for evaluating their performance management. The objective of this report is to identify the performance management effectiveness and frequency of appraisal and also recognize the strength and limitations at HP Company and to make recommendations regarding their limitations and possible ways to overcome them (Armstrong 2005). Hewlett-Packard   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hewlett-Packard (HP) is a multinational company marketing allover the world. The company offers a wide range of consumer and IT products such as personal computers, Laptops, printing machines and services, Ink, Toner paper, Monitors, Accessories and softwares, Scanners, Smart Phones etc. The HP Way   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The HP way is not entirely different from other companys management philosophy. But the company has got its own principles and management frame implemented by its founders in approaching the top to bottom level management in distinct way. It implies that the company should trust and respect every individual and they believe in their employees intelligence leads to company success and they followed decentralized system (Peter Burrows business week 2004). This leads HP Company to retain the second top most places in the hardware industry globally (Hardware Top 100 2010). System Aim Performance management is a process carried out by organizations in order to attain the organization goals by identifying their employees performance individually and in teams (Armstrong Baron, 2005). The management levels may differ from organizations to organizations thus every management has its own performance appraisal system to identify, support, ascertain problems, develop and appreciation to the employees regard their work performance (Sims 2002a, p. 81). Performance management evaluates the companys performance of the employees, which helps to give effective feedback in order to improve their employees working performance and to succeeded organization targets. The organizations targets are considered to be the long-term goals and to attain that performance appraisal system are to be carried as short-term goals. Controlling process, which is the most important role of any organization to monitor the individual employees performance and this helps to compare the employees per formance and to analyses the overall management performance (Sims, 2002a). The basic need for controlling system is to initiate performance principles, observing performance of the employees and comparing it with the primary principles framed by the organization and finally taking required action to manage the performance. Hewlett-Packard applies the quality management therefore their organizations aim and objective is concerned about the ultimate customers. Therefore, HP employees practice the scheme called Management by Objectives (MOB). This scheme has structured the company objectives into two elements as long-term objectives and short-term objectives. These objectives were discussed between their distinct management levels that are communicating the performance criteria with the individual employees and as department vise were negotiated. The Management by Objective (MOB) scheme finds how the employees complete their task successfully, which indicates the process of mentoring and coaching. This process is made efficient by interconnecting the monitoring process at all levels throughout the HP Company. MOB also involves in the strategic planning of HP Company as a part that describes the aim or goal of the company. The companys top management involves in performance management system and introduces the performance appraisal process to the employees and given chances to fix their goals. Even the workers at bottom management level are encouraged to participate in the process of decision making by suggesting their views for attaining targets successfully this process is carried out for every six months between all levels. The Mobs objectives are to serve as day-to-day to help in making decision for tremendous growth of the company. Dave Packard believe in if HP made every individuals understanding their company objectives and goals and what the company planning for, then they could easily get every employees narrow attention towards attaining the goal. This is known as the HP Way. Frequency of Appraisal:   It is a process of identifying the employees characteristics during the working period that basically indicates quantitative and also qualitative features of management performance. This can be identified by adopting certain appraisal methods in order to find how the employees work efficiently and perfectly. Accordingly performance appraisal has goal setting and performance evaluation as arching targets. These targets are combined because of the performance management criteria used by the managers/supervisor in order to encourage the employees by giving proper command about how to transfer results to compete distinct levels of performance. 1. Goal Setting In HP Company they traditionally practice the HP Way, according to it they give respect and importance to each individual employee, therefore people in top-to-bottom level management have determined their goals. According to Bill Hewlett (co-founder of HP) a organizations performance should be measured by setting up of Goals also that should be measurable in both qualitative and quantitative terms for efficient management performance (mystrategicplan). 2. Performance Evaluation In Hewlett-Packard, the performance evaluation method is implemented as a basic development device. The company conducts frequent meetings by mixed up with all level of management people at one roof to evaluate about the management performance quarterly. According to the HP Way the employees are given full freedom to place their requests and ideas in the meeting and their suggestions are strongly supported. They practice an informal way of approaching to the analysis the performance of its management by giving feedbacks to the employees on an ongoing basis. This reflects and made the company to introduce 360-degree and MOB appraisal method as measuring the companys performance. Method of Appraisal Management of Objectives In HP Company their managements performance is analyzed by carrying out the management of objectives appraisal method. Through this method the company find their employees rating during the work time and those who attain top rating are awarded with promotions and offers on the other hand the employees who got poor performance rating will be taken necessary actions to make them correct accordingly. This appraisal scheme followed by the Hewlett-Packard Company measures both the qualitative and quantitative aspects of their employees performance. The company follows a quality management hence their objectives

Our War Against Terrorism is Justified Essay -- September 11 Terrorism

Our War Against Terrorism is Justified    This essay will address the question whether the war against terrorism declared by President George W. Bush is a just war.    According to the September 22nd edition of Star-Ledger, Professor Richard Falk, of Princeton University said   Ã¢â‚¬Å"the mainstream media have turned into a 'war-mobilizing mechanism' leading to intense indoctrination of the public in support of a military response." "We are living in a society that is so convinced of its own innocence that it is ready to embark on its own 'holy war,'" Falk said. He said that if and when the United States decides to use force, it should do so only in conformance with international law and according to the principles of a "just" war. "These would include making it illegal to target non-military sites or people, making sure the response is proportionate and ensuring that no unnecessary pain is inflicted. "In Bush's address (Thursday night) I saw no signs of sensitivity to any of these limits, no deference to the authority of the United Nations," Falk said.    Contrary to what Prof. Falk suggested, our country does consider before undertaking such actions whether it complies with the description of a "just war." We had such a discussion, for example, before moving to turn back Iraq's invasion of Kuwait in 1990. There was a good interview on the CNN website on the topic of a just war.    I don't believe there is any disagreement that non-violent methods of resolving conflicts must always be used when they are possible. But this is not always possible. Therefore the first thing to note is that there is such a thing as a "just war." The tradition goes back to St. Augustine and has been highly developed over the cent... ... While moving against bin Laden and the ruling Taliban which protects him, Pres. Bush and his advisers have clearly stated that we have no quarrel with the Afghan people. Instead of dropping bombs on them, our government has started to airlift food to alleviate the acute distress caused by more than twenty years of uninterrupted war. There has not been any military action merely for the sake of taking action or assuaging any supposed public desire for revenge.    Thus I conclude that the war against terrorism meets all four criteria of a "just war."   Sanity, virtue, and a sense of humor all depend, though in different ways, on having a proper sense of proportion. I suggest that early critics of the war on terrorism lack the necessary sense of proportion. They take themselves too seriously, and the situation and the ideas it contains not seriously enough.

Project management of a company Essay

With the current rapid development of various business. Market competition becomes more and more fierce. Hence, a specific business plan is crucial to help a business successfully achieve goals and become competitive. The aim of this report is to prepare a business plan for a business. Some parts will be analysed in detail below which include a description of the business, sales and marketing strategy and risk management plan. A famous interior designer, Mark, owns Master Furniture (MF) which is located countryside in Melbourne. The major function of MF is providing customized furniture. There are three options provided to customers by MF: buying the existing furniture without any changes, changing the design of existing furniture displayed in showrooms, and providing design plans by customers themselves. In the next five years, MF plans to develop its own ERP system and expand his business to open linkage shops around Victoria. The main marketing principle is that the entire efforts of a company should be directed towards customers needs. MF is positioned as a high quality retailer that offers a unique selling proposition. MF sets its business apart from others due to its unique feature of providing customized goods to its customers. Advertising and Promotion also necessary through a variety of channels in order to attract customers. These approaches include the Internet, newspaper, radio, television and tradeshows. Besides sales and marketing strategy, risk management plan is also a significant factor that cannot be neglected. Specific and deliberate risk management plan should be established in order to minimize the negative influences on the business development and better achieve business goal and objective. The risk management plan contains the following parts, identifying and recording the potential risks, classifying the identified risks and assessing impacts of risks and developing the risk mitigation strategy for each risk. Those identified risks are categorized into six groups, including customer risks, supplier risks, staff risks, competitor risks, product risks and financial risks. 2.Description of the product/service Master Furniture (MF) is a business planned to provide furniture design and sale services for both individual and companies who have special or unique furniture requirements. Goals of enterprise are to provide high-quality customized service that is reliable and convenient. Mark, the owner of Master Furniture, also is a famous interior designer and won many relevant international prizes. Mark praised free spirit as his operation concept, which also directly affects his design. Purposes of establishing this entity are expressing and disseminating his artistic concepts, as well as exchanging ideas with professors and hobbyists. Customers are on top and middle class of society, who have special requirements and enthusiasm for furniture designing are targeted customers. The primary market focuses on special groups, such as the blind, the elder and people who are passionately fond of designing personal furniture. The physical shop locates in the city of Melbourne. Therefore, the target market areas are the suburbs around Melbourne. The shop includes three showrooms, which divided into bedroom, living room and kitchen. Mark designs all furniture displayed in the shop. There also have one meeting room and one stock room, which store the art works and goods customers ordered. Initially, the major function of MF is providing customized furniture. There are three options provided to customers by MF: buying the existing furniture without any changes, changing the design of existing furniture displayed in showrooms, and providing design plans by customers themselves. For the first situation that customers buy furniture directly from the shop and without any change, MF provides discount in delivery service if customers do not want to pick up by themselves. For the second situation that customers want to change the size, color or materials of furniture based on the design of Mark, MF charges extra service fee. The extra service fees are based on the change of furniture. For example, MF charge extra 20% of the furniture price for changing color and extra 30% of price for changing size. In this case, MF provides the design drawing directly to customers in the shop or sent to customers by email. After customer confirm the design, especially in size and color then it will be sent to factory. For the last situation that designs are provided by customers, Mark may provide professional suggestions based on design, such as budget, drawbacks, and safety risks. After the negotiation between Mark and customers, the design drawing will send to the factory. MF owns a truck, which is able to provide delivery service to customers. For loyal customers who had transaction records in MF database, can enjoy discount delivery service as well as customers buy furniture directly from shop and do not have any change. On the other hand, customers also can pick up by themselves. All advertisements include leaflets, which displayed the new designed furniture and price, a phone number that potential and current customers can call to query the service. For the customers who want to change the design or designed by themselves, MF calls customers once their goods arrived in the shop. The background factory of MF is outsourced to Rojos furniture factory, which is located in the countryside of Melbourne. Once Mark confirms the design drawings and send to factory by email or fax, factory sends an invoice which includes due time of production, price, and quantity back to MF. In this period, MF will confirm the price with customers and then response factory. Factory will start to work after receiving the confirmation from MF. After factory completes the invoice and sends goods back to MF, MF will inform customers to decide whether they want to pick up by himself or herself or delivery furniture to home. MF has two full-time receptionists and one part-time driver. When customers step into the MF, the front desk receptionists, who understand Mark’s design concept completely and have excellent communication skills, will communicate with them and introduce products in the showroom to clients. If clients want to design furniture by themselves no matter completely self-design or partly design, they could make appointments with Mark to discuss. When customers decide to purchase, they need to pay whole amounts for existing products or deposit for new design products. Then receptionists will create account for clients in the MF customer information database, which can help customers get discounts for delivery service in next purchase. On the other hand, receptionists also need to confirm delivery information with customers, such as delivery address, time and payment method. Once clients confirm the delivery, it is the responsibility of receptionists to inform delivery information to the driver. The major responsibilities of driver are delivering and unloading products as well as receipts to customers. After customers signing for confirmation, the last mission of driver is bringing back confirmation of customers to MF. MF offers after-sale services to customers, such as maintenance, consultancy. In the next five years, MF will develop its own Enterprise Resources Planning (ERP) system, which includes a website for advertisement Customer Relationship Management System. Moreover, Mark is planning to expand his business, which focusing on open Linkage shops around Victoria. In order to attract more clients, membership will be applied in MF system. Based on the expanding business, more staff is required for different purpose. There are several kinds of positions will available in MF: designers, receptionists, salesman, full time delivery drivers, and back officers. Moreover, as a famous designer, Mark will provide videos in shops to show his award-winning art works, and by this way to disseminate his design concept and let more people know about furniture art. 3.Sales and marketing strategy 3.1 SWOT Based on the goals of MF: build company image, gain competitive market share and refine logistic, productions and operational systems, SWOT analysis applied to in this subsection to analyze strengths, weaknesses, opportunities and threats. The evaluation of the strategic process has to be done in order to conduct the SWOT analysis. Strength †¢In these recent years there is an increase in demand of furniture products that is modern and unique. These classifications make the house of the MF customers to be different from others. And the minimal design is used to express a maximum effect of the art used in the furniture; the arts used in minimal design mostly will be in the form of visual art and music. †¢The MF has the highly educated workers in the organization. The human resources used in both the outlet shop and the factory are skilled, capable of producing the design requested by the customer. †¢Diversity and ideas is the most important strength of the organization. This innovative idea makes us differ from our competitors. Integrating different ideas into a furniture product, that forms the critical success factors. †¢The furniture market has a big democratic market, where there is always a way to establish our organization and product information through the media. This also forms the strength of our organization. Weakness †¢The major part of the weakness lies in the stock control, which is inefficient. There are many cases where the stocks may be outdated. In some cases there may be insufficient stocks. And at sometimes the stocks would not be available on the time needed, sometime available more than what is needed. †¢Trust, forms the core of the business process. The materials that are supplied by the external organizations at sometimes create a lack of trust in them. As the furniture company is mainly dependent on external organization for the raw materials, lose their trust when the raw material is not good and when it is not supplied the time needed. †¢Master Furniture is known especially for its uniqueness in the product. When there is some situation where the organization has to share the knowledge with the other employees and external organization, the knowledge shared can be misused. These cases the organization has to take the risks. †¢The demand for the traditional structure of the furniture’s is decreasing rapidly. On the other hand new innovation and change in this industry has slow absorption. †¢Till a product is completed the quality of the product cannot be judged. Once the quality of the product fails a new product has to be created and the raw materials used cannot also be reused. As known for producing single furniture a large quantity of raw material has to be invested. Opportunities †¢Big potential is developing in the market sector for designing. As the main part of this business is designing as per requested by the customer, the minimal designs are creating new opportunities for these kind of design patterns in the market. †¢The labor cost can be reduced by outsourcing it to the other countries such as China. †¢There is a large scope in the research and development as the customers are looking forward for the uniqueness in the product they buy. So, research and development capability is high. †¢Hybrid solutions can be achieved by blending and balancing. This can be done using the effective production methods. †¢There is only a very little competition in the designing of the modern furniture’s. Threats †¢The major threat to be considered is that the cost of the raw materials, which is always showing upward trend in the rise of the prices. This causes the regular price fluctuation of the products produced. †¢The new ideas or methods that are used in the manufacturing of the product sometimes lead to uncertainties. The innovation in the product cannot be always successful. †¢The MF Company also has to hope with the fast changes and new inventions in the industry. When a new production method is introduced then there will be a change in the stock control. This will lead to a large fluctuation in stock control. 3.2 Marketing Strategy Customers are considered as core in any business. The companies manufacture goods according to the needs of its customers. They would like to increase their market share by beating their competitors through sales. One should have a proper business plan to achieve this. The company should know the likes and dislikes of its customers. Based on these factors it can build a business strategy that allows you to satisfy your customers. The two main marketing principles are: †¢The entire efforts of a company should be directed towards customers needs. †¢Profitable sales volume is more important than maximum sales volume. Positioning: Master furniture is positioned as high quality, moderate price retailer that offers unique customizes goods. As Master furniture provides special services to their customers their goods are positioned at high quality which lean towards higher prices. Their market positioning goals are accomplished through the following: †¢Appointing outstanding sales persons in Master furniture retail store who understand the customer needs. †¢Explaining their manufacturing capabilities and uniqueness through demonstrations. †¢To highlight their ability to customize and quality they should provide invitational sales. Unique Selling Proposition: A unique selling proposition is what your business stands for. It sets your business apart from others. Instead of attempting to be known for everything, businesses with a unique selling proposition stand for something specific, and it becomes what you’re known for. Master furniture sets its business apart from others due to its unique feature of providing customized goods to its customers. Price vs. Quality & Design: Master furniture maintains high quality & provides appealing customized design according to the customer needs at affordable prices. Advertising and Promotion: Master furniture will use different sources to communicate with their targeted market. Newspaper, local cable, billboards, pamphlets are different sources to attract customers. They use the electronic media to attract customers and explain their concept of customization. Their customers being the middle and high class in the society Master furniture uses radio and television to advertise. Posturing and vehicle writing methods can also be implemented to advertise. Master furniture uses media to advertise. These include: †¢Internet †¢Newspaper †¢Radio †¢Television †¢Tradeshows Internet: Advertising through the Internet is the best way to advertise these days. Social networking websites like Facebook are used for advertising. This would be the most effective advertising plot for Master furniture. Newspaper: Most people in Australia read newspaper. So for that reason Master furniture can use the most popular newspaper to advertise. Radio: Radio is also considered as a popular media item. Many people use it for audio entertainment. So Master furniture can also use radio as to advertise. Television: Television is the most popular media item. Every person in the country uses television for entertainment. Therefore Master furniture can use television to advertise. Tradeshows: The trades how is an excellent mechanism to stay connected with the market and network potential customers. Aside from sales promotion the trade shows offer you the ability to see your competition. Master furniture will attend the trade shows held every year and try to attain potential customers. 4.Risk management plan 4.1Purpose and Objectives Risk management plan is to identify and record the potential risks which may threaten the company and also assess identified risks and establishing risk mitigation strategies to mitigate negative impacts on achieving goals and objectives of the business. The purpose of the risk management plan is to describe all aspects of risk management, including: 1)Identifying and recording the potential risks; 2)Classifying the identified risks and assessing impacts of risks; 3)Developing the risk mitigation strategy for each risk; 4)Allocating responsibility; 4.2 Target Audience The target audience of the risk management plan includes: all employees of MF company and its customers and the supplier. 4.3 Risk strategy In order to minimize the negative influences on the business development, the risk management procedure is developed by considering both internal and external factors. The necessary steps are risk Identification, risk assessment and risk Mitigation. All identified risks are categorized into six groups, including Customer Risks, Supplier Risks, Staff Risks, Competitor Risks, Product Risks and Financial Risks. Identified risks are measured in terms of likelihood of occurrence and impacts. By combing the likelihood and impacts, the risk rating is identified to provide the priority of the risks, which would present a better perspective for risk management. The detail information is shown in Table 1below. Table 1 †¢L=Likelihood: 1=Unlikely; 2=Possible; 3= Very Likely †¢C=Impact: 1=Minor; 2=Moderate; 3= Major †¢R=Risk Rating: L=Low; M=Medium; E=Extreme #Risk NameRisk DescriptionConsequence RRisk MitigationResponsibility ACustomer Risks A.1The company highly relies on a small number of major customers Once the larger customers turn to other companies’ product, then the company’s profit will be affected in the short time.The company’s profit and cash flow will be affected in a period of time until finding the new customers to yield revenue.22M†¢Improving the customer satisfaction and keeping long-term relationship with valuable customer groups by regularly contacting them and continually providing the superior products and services. †¢Locking the existing customers and make them become larger customers. †¢Expanding the target customer groups and seeking new and profitable customers.†¢General Manager †¢Department Managers †¢Salesmen BSupplier Risks B.1Highly depends on one supplierOnce the existing supplier is not able to provide the products and services or produce the products to the company, then the company’s normal operations will be affected.The company’s normal operations will be affected because of the shortage of supply.33E†¢Seeking alternative suppliers who are able to provide the similar products and services to the company. †¢Locking the existing supplier by the long-term contracts and maintaining the relationship with the supplier regularly.†¢General Manager †¢Department Managers B.2Product delivery delay riskThe suppliers cannot produce the product and deliver products on time.The company will not deliver products for its customers on time and loss reputation and credibility.11L†¢Seeking alternative suppliers who are able to provide the similar products and services to the company. †¢Monitoring supply contract regularly and urging products delivery.†¢Department Managers †¢Salesman †¢Customer Service Manager CStaff Risks C.1The staff turnover riskSome employees are critical to the business success, such as they deal with the key supplier and larger customers. The company will be affected by staff turnover.Resulting in disruption of the business operation and hard to find the appropriate new staff. The company has to spend both time and money to train the new staff.22M†¢Implementing a strict personnel selection mechanism to find the right employees for the company. †¢Allocating more employees to key position and training employees for backup. †¢HR Manager †¢Department Managers C.2Employee face occupational health and safety(OH&S) risksBecause of the nature of the work, the employees, such as vehicle drivers and porters, would injure in the particular event.The company will be under the risk of fines or paying for injury or death of an employee.11L†¢Establishing appropriate OH&S policies. †¢Regularly maintain vehicles and advocating safe driving.†¢Employees DCompetitor Risks D.1Competitor riskCompetitors will pose a current or potential threat to the business, such as competitors may open the new business nearby or launch similar products with lower price in the market.The sales and revenue of the company will be affected.12L†¢Improving the relationships with large clients. †¢Investing money in developing new products and services. †¢Protecting intellectual property assets confidential and proprietary information, such as designs and copyright. †¢Continually monitoring competitors.†¢General Manager †¢Designer EProduct Risks E.1Large-scale product recall riskDue to product defect, the company has to recall all sold products.The company will huge losses in expense of reworking and the sales and reputation of the company will be affected in long term.13M†¢Monitoring the quality of the products and avoid the situation which would damage the company’s reputation. †¢Training employees.†¢General Manager †¢Salesman †¢Customer Service Manager E.2Copyright riskThe company’s copyright is violated.The sales and revenue of the company will be affected.13M†¢Establishing a copyright policy. †¢Protecting intellectual property assets confidential and proprietary information. †¢Signing a confidential agreement when contracting work out to third parties. †¢Getting copyright consultancy services.†¢General Manager †¢Designers †¢Department Managers FFinancial Risks F.1Liquidity riskThe company doesn’t have enough money to pay its debts.The company’s operation will be affected.22M†¢Managing and monitoring cash flow. †¢Carefully making financial decisions.†¢General Manager †¢Finance employees F.2Credit riskDue to the products and services sold on credit, the customers may be unable to pay the money back.Resulting in financial loss.12L†¢Checking customers’ credit status and signing terms an conditions of trade with customers.†¢Finance employees †¢Salesman 5.Conclusion From what mentioned above wo can get the conclusion that a business plan which includes several parts, a statement of the business, marketing strategy and risk management plan. Establishing a detailed business plan plays a significant role in operating the business and achieving their goals successfully. When setting a plan, the organization should particularly pay attention to risk management plan which can help the business reduce loss the risks result and operate in a smooth way.